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About Shane Goldberg and Extreme Member

  • Why I Started Extreme Member. My story of starting from scratch building a membership site to $200,000 per annum, my pain in not being able to find all the things I wanted – so I started my own software company – extreme member – to make it easy for you.

    Firstly we want to thank you for visiting Extreme Member. If you’re like me and most other people who at one time or another have tried to find the right membership software I feel your pain!

    My name is Shane Goldberg I’m an average (Aussie) person just like you who has been fortunate enough to have some nice successes along the way in the past 5 years or so using the internet and particularly the membership site business model.

    I’m just an average guy who has grown up in a average household where my Dad made an average income. No silver spoon in this mouth! I’ve been fortunate enough to rub shoulders with some top marketers and even be invited by Jeff Walker to his exclusive $5,000 per ticket Product Launch Formula event in Colorado as one of his Guest experts.

    Please don’t take this the wrong way, I’m not saying any of this to boast or to try and come across like a big shot. But more to show how things can change when you do it the right way.

    Jeff Walker & Shane Goldberg (Invited Guest Expert) Product Launch Formula Live Event, Colorado USA

    Jeff Walker & Shane Goldberg (Invited Guest Expert) Product Launch Formula Live Event, Colorado USA

    Jeff & Jon Walker with Invited Guest Experts from around the world (Pre-Seminar Dinner) it was delicious! :)

    Jeff & Jon Walker with Invited Guest Experts from around the world (Pre-Seminar Dinner) it was delicious! :)

    Ray Edwards (Top Copywriter + Guest Expert at Jeff's event too) and Me! :)

    Ray Edwards (Top Copywriter + Guest Expert at Jeff’s event too) and Me! :)

    Me and Jason "Profit" Moffatt (another Co-Guest Expert at Jeff's event)

    Me and Jason “Profit” Moffatt (another Co-Guest Expert at Jeff’s event)

    Rich Schefren and Me, Florida 2007

    Rich Schefren (Master Business Builder and Coach) and Me, Florida 2007

    Catching up with Jeff Walker at Rich Schefren's Live event July 2007, Florida USA

    Catching up with Jeff Walker at Rich Schefren’s Live event July 2007, Florida USA

    Perry Marshall (his son) and Me in Chicago 2006

    Perry Marshall "The Adwords Guru" (with his son) and Me in Chicago 2006

    Me with Bob Bly, Worlds Top Copywriter (Chicago, 2006)

    Me with Bob Bly, World Famous Top Copywriter Chicago, 2006

    Before all this though I was very similar to you, I had a good idea for my internet business and just wanted to get it up and running without all the headache that I saw others having. It didn’t take long though to realize it wasn’t quite as easy as I had hoped! I soon became a FRUSTRATED and ANNOYED small business owner who was looking for an all-in-one membership software solution (this was about 5 years ago).

    Around that time I was starting a Photoshop Training membership website and I really need some membership software to protect my content and allow paid members to access it via username and password plus all the other cool things you’d like your membership software to do.

    I started out using a very basic script, it wasn’t bad but was quite limited in it’s features, especially with the payment gateway side of things (I had to manually take care of cancelling memberships etc which becomes a real pain when you have hundreds and thousands of members)

    Once things were moving along and we were making some good money I decided it was time to upgrade, I then purchased a few more supposedly ‘Top shelf’ membership scripts and software! What a disappointment!! Hard to use, confusing, and just to rub salt in the wound they sucked! More trouble that it was worth.

    So what next?

    Well I thought, I’ve got 2 choices here:

    1. Try and make do with these scripts and software packages that I’ve bought with their limited functionality (get a programmer to try and fix them / customize them) but still have to have multiple accounts with other providers for Email, SMS broadcasting, Affiliate Marketing, Hosting, Site management, Blogging etc OR

    2. I could take the “Build my own” solution.

    I opted for the 2nd choice.Why? Simply because there was nothing else out there that did what I wanted and needed and it drove me crazy the thought that there just wasn’t something really good available!

    I went ahead and hired a firm of developers to develop us a custom membership script. It was a big improvement on what we had which was great but it was still limited in many areas.

    At this time we were starting to make around $200,000 per year from the Photoshop site (which was about 5x what I was making from my old 9-5 job before I quit it to go full time on the internet – around 2004/05) from our first membership site. I had alot of people asking me what software we were using to run our site, how we were doing it and if they could get a copy and so on.

    This is when I decided to take the plunge and start planning and building a full scale Extreme Membership Site Software Beast! A system that had all the bells and whistles in one place without the need for 5 seperate accounts for other service providers e.g. Email Marketing, Affiliate, SMS, Hosting and it could all be managed from one system! Oh yeah :)

    This is how ExtremeMember.com was born!

    We decided to build it on the Wordpress platform with the huge surge in Social media and blogging. Which has proved to be a good choice. We also wanted it to be such a simple process for clients e.g. they just need to sign up and then start adding content etc. So they don’t need to worry about hosting, updates, conflicts with upgrades and lots of outside software packages and services that have to be built in to actually make it work. This was a HUGE frustration for us the lack of integration we could get from other systems and plugins out there.

    Now years later we have an AMAZING system for Quickly building your membership site and managing it all from one central location. I’ve been in your shoes, I know what you are going through and if I were you and Extreme Member was available back then when I was starting out in this Membership site stuff it would be a complete NO-BRAINER decision. I’d join up in a heartbeat and get into it.

    This is the system I’ve had built – the dream system that I always wanted myself. This is the same system that we run our membership sites on like PhotoshopZoo.com that has 20,000 or so subscribers and over 4,400 members!

    When you join Extreme Member that’s what you’re getting. A system that works. The support from me and my people who use it ourselves and our experience with Membership sites. We even have custom services available if you need something extra where we can quote you on pretty much anything with a fixed cost and time frame to complete your job. We even have a special to help setup your site and get you flying ASAP for only $295.

    We’ve taken the obstacles away, made it as simple as possible so you can focus on what you’re good at. So let’s get you started now!

    We look forward to having your join us and if you have any questions you can Contact me direct via email or phone! Yes, that’s right I even answer the phones and personally respond to emails.

    If you’re ready to get started Click Here now. This is where you can select the account that is right for you. We’ve made it easy for you to get started and what the heck the first month is basically FREE so don’t delay.

    Kind Regards

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    Shane Goldberg
    ExtremeMember.com

    P.S. Click here to read what other people just like you have to say about Extreme Member after using it for a few weeks.