» Marketing
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How to Sell E-books and Digital ProductsBy Shane Goldberg on July 19, 2010 | No Comments
So how do you go about setting up your site if you want to sell an ebook or other digital product? Here I’ll cover in 5 basic steps what you need to do on the ‘back end’ side of things.Once you’ve done that you need to go hard and market it!
Step 1
Upload your PDF ebook to secure files – click here for instructions on that.
Step 2
Create a new membership level – click here for instructions on that.
But it’s VERY easy. Just go to MEMBERSHIPS > ADD MEMBERSHIP and then choose the ‘One Time’ membership.Why do we do that? (more…)
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One of the biggest mistakes I’ve madeBy Shane Goldberg on July 16, 2010 | 2 Comments
Before I get into one of the biggest mistakes I’ve made with Extreme Member let’s cover how to be successful online there’s a fairly simple formula you can follow to ensure that you’ll ‘Make It’. It aint that difficult and if you persist and are consistently going for it you’ll end up winning.1. Identify what your market wants – Ask them
2. Produce it
3. Deliver it to them at a fair price (over deliver – make sure it’s a win-win)
4. Give amazing customer service
5. Repeat 1-4 (more…)
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Get the Zappos Family 2009 Culture Book for FREE!By Shane Goldberg on July 15, 2010 | 4 Comments
Get the Zappos Family 2009 Culture Book for FREE!I’ve been a long time fan, fan-atic of Tony and the crew at Zappos and what they have achieved, the way they have built such an amazing company with such a heavy client focused organization.
Now to over deliver once again they’re giving anyone an opportunity to get a copy of their new culture book for free.
I highly recommend it and I’m sure you will get some real gems that you can use in your own business, things that you can do to improve the quality of your customer service and ultimately get more happy clients and sales.
Click here to check it out now. Just fill out the form and they will send you the book! I did say in my email out that there’s no strings attached. The only ’string’ as such is that you have to fill the form out – otherwise where the heck are they going to send the book to? So I don’t really call that a ’string’ more of a trade. Yes, I’m sure they will email you after letting you know about what they do etc. If you don’t like their emails OPT-OUT.
You’ll also notice they’re running a very healthy membership site. So you can get some great tips and ideas from them about that too.
If you’ve been to one of the Zappos workshops or tours please leave a comment blow and let us know what you thought…
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The persistence of a little kidBy Shane Goldberg on June 19, 2010 | No Comments
I often marvel at just how persistent a 3 year old can be when there’s something they really want (our youngest is now 3 and very persistent!!). Whether it be not going to bed, wanting a lolly, a toy or whatever if it’s something they want they’ll crawl over broken glass or walk through fire just about to get it and in the process come up with some pretty creative justifications for it.
To be successful in business, sales, marketing or as an entrepreneur we need this same kind of determination. There are set backs from time to time, hiccups or other obstacles.
When it comes to thinking about your own business, goals and what you’re trying to achieve are you like the little persistent kid or are you like the person who runs and hides under your bed when work is involved or when there is the first sign of a challenge.
There’s never been a better time to be successful online. Let that little 3 year old persistence come alive combined with good business principles to see you reach your goals! it’s time to fly.
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Effective Membership ManagementBy Shane Goldberg on April 2, 2010 | No Comments
Starting a membership website may be something that you have just completed. The next battle that you need to wage is one that involves constant work and dedication. (more…) -
How to Retain Customers through your Membership SiteBy Shane Goldberg on March 9, 2010 | 1 Comment
The key to customer retentions is good customer service and value. This is as true for a membership website as it is for any other area that you may be operating in. However, the definition of good customer service is understandably different for different industries and sectors. (more…)
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How to Tap the Potential of Online MembershipsBy Shane Goldberg on March 4, 2010 | No Comments
A membership website is considered to be a great way to ensure assured revenues and increased sales over time because of the fact that you can build a captive audience that has willingly logged in as members of your membership website. All marketers know the value of having an attentive and willing audience all too well. (more…)
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Checklist before Making a Decision of Membership Site SoftwareBy Shane Goldberg on March 2, 2010 | No Comments
Membership software is something that is critical to your success on any membership website that you may have decided to go ahead with. The fact is your membership site software can help you do a large number of things that you would have had to otherwise do manually and not to mention, painstakingly. (more…)
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Ways of Creating Residual Income OnlineBy Shane Goldberg on February 28, 2010 | 2 Comments
Among the new and innovative ways in which people are making money these days, the ones that are most popular are the means that allow them to make some residual or passive income on the side. Residual income has traditionally been defined as the income that you earn from interest, dividends and profit from investments such as stocks and the like. (more…)
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Creating a Recurring Income for Life through Membership SitesBy Shane Goldberg on February 26, 2010 | No Comments
A membership website can be a great way in which you can earn money for life, which is a huge relief since you do not have to worry about a regular income. The notion that running such a site full time does not deliver a stable income is something that really keeps people from giving up their 9 to 5 job. This could not be further from the truth, especially since you’ve tapped the capabilities of online membership management tools. (more…)

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